Frequently asked questions
Ink & Brave is an online comic for children aged 4–14 in which your child is the hero and practises one skill in the story. A personalised story for €9.90 (1 story · 16 pages) or a whole adventure of three stories for €24.90 (3 stories · 48 pages) — as a storybook or a comic. A person reads every brief and checks every page. Below are short answers to the most common questions.
The product
What is Ink & Brave?
Ink & Brave makes a personalised book for children aged 4–14 in which your child is the hero: a story for €9.90 (1 story · 16 pages) or a whole adventure for €24.90 (3 stories · 48 pages), as a storybook or a comic. They invent the world, the hero and the wish themselves — the result is one complete story with a beginning and an end, not a textbook. If you like, you add one thing that would help them, such as handling anger; it is tucked into the plot. AI draws it, a person checks every page.
How personalised is the comic?
Very. Your child is the main hero and invents the story: the world, the drawing style, friends, a helper, a wish and a drawing. The hero can look like them — built in the builder or drawn from a photo (coming soon). You can add their personality, interests, family and, if you like, one thing that helps them; it will be tucked into the plot just enough. You also tell us what to avoid.
Who is Ink & Brave for?
For children aged 4 to 14 and their parents. For 4–5-year-olds we recommend the storybook — a parent reads it and the text is below the picture. From age 6 you can choose a comic or a storybook; for 12–14-year-olds we use less childish drawing styles.
How long until I get the book?
We send the free drawing of the hero within 2 working days of your brief. After payment a story arrives within 3 working days; for an adventure, the next stories follow one by one, each at most 3 working days after the previous. It isn’t instant because a person reads every brief first, then AI writes and draws the story, and a person checks every page.
What format is the book in?
A digital book: you get an email with a link to read it on a phone, tablet or computer, and a PDF to download and print at home. A story arrives whole, an adventure story by story. We don’t sell printed books yet.
What’s the difference between the comic and the storybook?
A story as a storybook has 16 pages: on each a big picture with a few sentences below, read by a parent — best for ages 4–5 and bedtime. The comic also has 16 pages, with panels and speech bubbles the child reads — from age 6. You choose; both are a complete story with a cover and cost the same.
Can we order another story with the same hero?
Yes. Another story is a new complete tale — only when you want it; three stories at once make an adventure. You order it in your family account; we don’t redraw the hero.
Expertise
What are the stories based on?
On approaches from child psychology for each age: the story shows concrete steps, the step is taken by the hero — your child — the last page shows the same step in everyday life, and the skill is revisited later. For each topic we state the approach, how strongly research supports it, and the key sources.
Will my child really learn it?
The comic shows your child concrete steps and lets them try them in the story. It helps them practise the steps. We don’t promise a change in behaviour: the effect of our comic on behaviour has not yet been tested, and every child is different.
Is it therapy?
No. It is a story in which your child practises a skill. For serious difficulties we recommend a professional, and each topic page says when a comic is not enough.
Do I have to do anything with my child?
No. No homework for you — the story shows the steps. If you like, we’ll send one question about the story. Younger children need the comic read to them, and that’s all.
Will the hero be a role model for my child?
It can be. Children learn by watching, and in one series of studies children learned more from a peer who made mistakes and gradually succeeded than from one who knew it all straight away. We don’t promise your child will copy the behaviour — the story shows them a step they can try. Talking about the story now and then helps (entirely optional).
Is Ink & Brave scientifically tested?
The comic itself has not been tested yet, and we say so openly. The approaches in our stories are based on published research in developmental psychology and social-emotional learning; on each topic page we state how strongly research supports the approach. A pilot with children is in preparation.
How do you check your sources?
We checked the bibliographic details of articles with DOIs in the Crossref database, and institutional documents on their official websites. We only quote numbers from studies whose abstract or full text we have read, and with every claim we state the type of study, the children’s age and what was measured. The full list is on our Sources page.
Safety
Is it safe for my child?
Safety is built into every step. We never ask for a surname, address, school or photo. A person reads every brief before anything is drawn and checks every page before it is sent. Children don’t chat with AI or with each other, the kids’ pages have no prices or ads, and we don’t sell data.
Is it drawn by artificial intelligence?
Yes, AI creates the text and images following our rules, and a person checks every page. Every book is labelled “made with the help of AI, checked by a person”.
What happens to my child’s data?
We collect only a first name or nickname, age, the choices in the brief and whatever you tell us about them (personality, hobbies, what to avoid in the story) — everything except name and age is optional. We never ask for a surname, address, school or photo. The brief is stored encrypted; we delete it 30 days after the book is delivered, and a brief without a purchase 30 days after it was sent. Nothing about your child ever goes to the payment gateway.
What does the parenting helper do if safety is at stake?
The parenting helper is still coming. It will be for everyday parenting questions. If a conversation suggests someone may be in danger, it stops advising, shows helplines for your country and charges nothing. It will be an AI, not an expert or a crisis service.
Pricing & payment
How much does Ink & Brave cost?
One story costs €9.90 (1 story · 16 pages), a whole adventure of three stories €24.90 (3 stories · 48 pages) (Christmas price until 24 December 2026; then €19.90 and €49.90). The price is the same for a storybook and a comic. You pay once, no subscription. Before that, we draw the hero for free.
Can I try it before paying?
Yes. After you send the brief, within 2 working days we draw your child as the hero for free (one free drawing per family), no card needed. You pay only if you love it — once, for the whole book.
What if my child doesn’t like the book?
Until you open the book, you can cancel it in your account and we refund the full amount, no reason needed. Opening the book (reading or downloading the PDF) ends this option — we remind you before you first open it. For an adventure: until you open its first story. If the book has a fault, we fix it or refund you.
How do I pay?
By card, Apple Pay or Google Pay through the secure payment gateway Stripe — only after you’ve seen the drawing, and only once. You’ll get a confirmation by email. The parent always pays; children never see prices or payment.
Children
What does my child choose, and what do I choose?
Your child invents the story: the world, drawing style, hero and wish. You choose a comic or a storybook, one story or a whole adventure, pay and, if you like, add one thing for them to practise gently in the story. You don’t overrule your child’s choices — if needed, you adjust them together.
Can a friend be in the story?
Yes, an invented one — your child can create them in the adventure builder or describe them in the wish. We don’t put real friends in the story yet.
Account and your child’s world
Do I need a password?
You don’t have to. Your family account is created by itself when you pay for the book — you sign in with a link we email to your order email. The first time, you set a parent PIN. You can set a password later in the account if you like.
How does my child get to their comics?
Once signed in, your child sees only their comics, their hero and games — no prices, payments or email. Payments, orders and settings sit in the For parents area behind a parent PIN; it locks itself after 15 minutes. Your child has no email or password of their own.
What are stars, and can they buy anything?
Stars exist only in games and show which level your child managed. Nothing can be bought or unlocked with them, and hints never take them away. Game results aren’t shown in the parent dashboard.
When and to whom do I pay?
Only after you’ve seen the drawing with your child, which we draw for free. You pay by card, Apple Pay or Google Pay through our payment partner Stripe, who sends your receipt. We pass only your email and the order number to the payment.
Aids and a disabled friend
Can the hero have an aid, such as hearing aids or glasses?
Yes. Pick it from the pictures in the character builder: glasses, hearing aids, ear defenders, an arm sensor, an eye patch or a wheelchair. We only offer what we can draw reliably — so for now the wheelchair only in the Clear Line, Storybook, Clay, Manga and Video Game styles; more aids are in preparation. We keep the chosen aid in the adventure world too — the world may adapt it, never remove it. We don’t need a diagnosis.
Will the story be about my child’s disability?
What we offer is a story about the adventure your child invents; the aid is there as naturally as hair colour. Together with your child you choose whether it’s mentioned naturally in the story, or not at all.
Why do you ask for separate consent for an aid?
Because an aid may reveal something about your child’s health, and we protect such information more strictly. We only store which aid you picked, and the AI only gets a description of how it looks. Consent covers this story; saving the hero with the aid for future books is a separate choice. You can withdraw consent at any time. Glasses don’t need separate consent.
Can there be a disabled friend in the story?
Yes. It’s a made-up character you add with one tick in the order — for example, a friend with hearing aids. They have their own goal and mistakes, and a shared adventure brings them and the hero together. We don’t ask for information about a real friend. We can’t add a real classmate to the story yet.
Will the book help my child accept disabled children?
We don’t promise that. In studies, stories about friendship improved children’s attitudes, but attitudes were measured shortly after reading, not behaviour, and several sessions plus real contact worked better. A book can start a conversation — you’ll find questions for talking on the Friendship and disability topic page.
See the hero on the drawing before you pay.
Send a brief — we draw your child as the hero for free. Then a story for €9.90 (1 story · 16 pages) or a whole adventure for €24.90 (3 stories · 48 pages), as a storybook or a comic, paid once. Until you open the book, you can cancel it and we refund the full amount.